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2013 Lincoln MKZ's New Split Grille won't be Used as a Template for Future Models, Says J Mays

Written By Ishimaru Kaito on Selasa, 17 April 2012 | 14.41


The 2013 Lincoln MKZ sedan that received its world premiere at the New York Auto Show earlier this month, debuted a new and more contemporary design language for the Ford Group's luxury brand.

Among other key styling elements that stand out on the mid-size model is the sleeker interpretation of Lincoln's split grille that replaces the baleen-whale vertical bars with chrome horizontal slats that are supposed to evoke an eagle's spread wings.

One would think that, like other premium carmakers, Lincoln would apply the same grille treatment to all of its next generation or redesigned models, but according to Ford Group's top designer, J Mays, that won't be the case.

"We haven't made an announcement that every single car within the lineup is going to have the same grille bars," Mays told Automotive News. "We needed with the MKZ to signal a new generation of Lincolns. That's the first of the new cars to come with what I would call a more innovative face on it."

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